Justice

Kim Kardashian is Making a Major 'Nude' Statement

May 25th 2016

By:
Tricia Tongco

Kim Kardashian is no stranger to going "nude" to make a major statement.

But this time, instead of baring it all for Instagram, the reality star is publicly taking on the fashion industry's definition of "universal nude" shades.

Two hours before attending a party hosted by jeweler de Grisogono's in Cannes, Kardashian wrote on her website that she had to do a DIY treatment on a nude and metallic Lan Yu Couture dress that was too light for her skintone.

Kardashian detailed the process on her website:

"We had to try to darken the nude mesh dress under the silver layer, because it was too light to match my skin tone. We had just two hours before we left for Cannes, so we put Earl Grey tea bags in a sink and put the dress in for about 30 minutes to dye it."

She offered a video snippet of the tea-dying process on Twitter:

Kim Kardashian’s fashion emergency highlights the widespread issue behind the fashion industry’s outdated model of “one shade fits all.”

It's also prompted accusations of colorism — discrimination against individuals with darker skin tones — within the fashion industry. As Refinery 29 points out, clothing designers — particularly makers of lingerie — have been very slow to diversify their definition of nude, despite the clear demand.

 

A photo posted by Naja (@naja) on

This week, the lingerie brand Naja (backed by actress Gina Rodriguez) launched the advertising campaign "Nude for All," a collection including seven flesh-colored hues to match a variety of women. Naja, along with U.K.-based brand Nubian Skin, is one of the few lingerie companies addressing the demand for a diverse array of nude bras and panties.

In the realm of luxury fashion, Christian Louboutin expanded its shades of skin-toned shoes just last year. In April, dance apparel company Mahogany Blues came out with their own line of leotards and ballet shoes after hearing about dancers finding only light-colored shades.

[h/t Refinery29]